The Strategic Meeting Management Program (SMMP) is the name of organization-wide management of meetings and events. It includes data analysis, strategy and implementation. The derived measures help companies to achieve significant savings while ensuring participant satisfaction
Whether conferences, trade fairs, meetings or workshops: organizers are well advised to take a breather between all the input.
What are the megatrends and why they are so important for the event industry? This article will reveal all you need to know.
Old and new Wiesn-stories as a warm-up for Munich's 5th season, the Oktoberfest.
Sofia – Our highlights for an unusual city trip Team Seefried group has its headquarters in lovely Tutzing close to Munich, but we are proud to be an international company. In addition to our two locations in central Europe (Tutzing and Cologne), we are also represented in Eastern Europe (Sofia) and in the Middle East
Interesting insights provide the studies “Conference and Congress of the Future” and “Future Meeting Space”, commissioned by the German Convention Bureau (GCB).
When planning the conference experience, one often thinks of the program and the planning of large necessities such as ...